Apparently very popular among New York's Jewish population, these cookies have been a mainstay at NYC bakeries for many generations. Trader Joe's went with "Half Moon" here, perhaps to deliberately avoid the stereotypes that go along with "Black & White Cookie," however, according to this article, penned by someone far more familiar with the history of these fun pastries than I am, a "Half Moon Cookie" is a devil's food cookie iced with chocolate and vanilla frostings. Cookies with a soft vanilla dough, such as these, are most definitely Black & White Cookies. The author of that article goes so far as to call people who refer to Black & White Cookies as Half Moon Cookies "philistines," and he points out that Black & White Cookies should be more accurately referred to as "Apartheid Cookies," which I found quite amusing, but that's neither here nor there in terms of this product review.
What is important is that these particular Trader Joe's brand cookies really aren't much to get excited about. I enjoyed the softness of the cookie part—and I liked that it wasn't too sweet. But I found both the chocolate and vanilla fondants to be somewhat disappointing. Each side featured a vague vanilla or chocolate flavor, respectively, but neither was a taste I was eager to return to. The fondants were far more firm than the cookie itself, and in a way, I felt like they ruined the nice texture of the doughy part. Sonia felt the same way. If anything, she was even more bored by these than I was, flavor-wise.
There's nothing particularly unappetizing about them, either. We snacked on them from time to time and didn't find it very hard to get through the package, but we weren't exactly fighting over who got the last one. In the end, they're just not particularly memorable.
Two and a half stars from Sonia. Three from me.
Bottom line: 5.5 out of 10.