There are certain bites of this cereal that taste like delicious gingersnap cookies with a dusting of cinnamon and spices and a few choice cashews. Other bites taste like pungent, raw ginger root and not much else. The discrepancy between those two types of bites is harsh, and it grates on your taste buds the same way a glob of horseradish might after a few pleasant sips of root beer.
I'm guessing the bites are inconsistent because there are chunks of actual ginger floating throughout the cereal, but not enough that you get one in every bite. Or, perhaps, certain bites contain only small bits of ginger and others contain large chunks. Whatever the reason, it's difficult to
avoid while eating the cereal since each ingredient is more or less the same beige-ish color. I suppose one could inspect each spoonful meticulously before shoveling it down, but it would take a great deal of time, care, and effort to do so. It's much easier to make the following generalization: The only people who should consider buying this cereal are people who are madly in love with the taste of raw ginger.
avoid while eating the cereal since each ingredient is more or less the same beige-ish color. I suppose one could inspect each spoonful meticulously before shoveling it down, but it would take a great deal of time, care, and effort to do so. It's much easier to make the following generalization: The only people who should consider buying this cereal are people who are madly in love with the taste of raw ginger.
I was skeptical when I saw this box on the shelf. Could ginger really work as the centerpiece in a breakfast cereal? The Ardmore, PA Trader Joe's was a madhouse on my last TJ's run, and it provided the kind of full-contact shopping experience I hadn't seen since I braved the hordes of colorful characters at 3rd and La Brea in L.A. There wasn't much time to linger there in the aisle staring up at the cereals, and much like my last review, I made a hasty decision. I'm a fan of certain ginger products: ginger beer, gingersnaps, ginger ice cream—and even ginger wontons. But when it comes to ginger candy or raw ginger root, that's where I draw the line. As a spice, ginger should be used sparingly. It's simply too pungent when it shows up in abundance.
Sonia liked this cereal even less than I did, pointing out that the bites with excessive ginger kind of ruin all the other bites. That stuff lingers. She only gives this breakfast cereal two and a half stars. I think I'll be slightly more lenient and go with three and a half since there's definitely some potential here. I think this could be a really decent cereal if they toned the ginger down a couple notches.
Bottom line: 6 out of 10.