Trader Joe's Korean Beefless Bulgogi

Small minds discuss people. Average minds discuss events. Great minds discuss ideas.

I've always found that quote to be mostly accurate. I mean, none of us are immune from chatting about our fellow humans once in a while, but some folks are just absolutely fixated on gossip. I'm far from perfect and have my fair share of faults, but if you're focused on other people all the time, doesn't that imply that you lack purpose? If you're a man (or woman) on a mission, then you've got far better things to do with your time than wonder what others are doing with theirs. I digress.

One line I'd add to that brilliant quote in the opening paragraph: hungry minds discuss food. So let's do just that.

It's a fascinating idea: vegan meat being eaten by non-vegans. Why do it? Because once in a while the fake meat is as good or better than the real thing. I've only heard high praise about this product so I figured it was worth a whirl. Thanks for the rec, Alek.

The flavor of this meatless meat is savory and succulent. There's an interesting array of essences including soy, garlic, pear, apple, and onion. It's very similar to the traditional bulgogi in terms of flavor, but I don't think I like this offering quite as much.

Texture-wise, it's the opposite, surprisingly. I like the feel of this bulgogi just slightly more than the sometimes-gristly dead cow version. This bulgogi is moderately chewy and imitates the mouthfeel of fatty meat. Fatty meat isn't my favorite, but it's better than gristle.

Each piece is a uniform size, which I like. Real bulgogi usually includes big long stringy pieces and tiny pieces and everything in between. Also these are quite thin. Considering their chewiness, any thicker would have made the mastication process overly difficult. Both Sonia and I wish there was a bit more sauce. Most bulgogi is significantly wetter and saucier than this offering, which might be attributable in part to the fact that we heated these in the air fryer.

$4.99 for a decent amount of vegan bulgogi. Sonia and I both give the same score on this one, and in the end, it'll get the exact same score we gave to the beef-ful bulgogi. Seven out of ten stars for Trader Joe's Beefless Bulgogi.

What do you think of this product? Have you tried both the regular bulgogi and the vegan bulgogi from Trader Joe's? Are you vegan and really love or really hate this product? Let us know your thoughts in the comments section.

Bottom line: 7 out of 10.