Simpler Wines Mango

Fruity wine coolers have always struck me as an unsophisticated alternative to craft beer or actual wine. I in no way advocate underage drinking or taking advantage of inebriated young ladies, but wine coolers just kinda seemed like a cheap way for a guy to get his high school girlfriend drunk enough to get to second or third base after the homecoming dance, and very little more than that. Know what I mean?

So I grabbed this product thinking something along the lines of "This stuff must be awful. Might make an entertaining review making fun of it."

But even just reading the spiel about it on traderjoes.com and refamiliarizing myself with this very blog's review of Simpler Wines Rosé makes me think my initial assumptions were pretty far off base. It's not a low-brow wine cooler. It's "mango-infused Italian vino frizzante." Shoot. Sounds downright fancy when you put it like that.

I mean, mango wine seems like a bit of a gamble in any context, but if anybody can pull it off it's Trader Joe's and whatever Italian wine exporters they're working with. That's right. This wine is actually from Italy.

I poured my Mango Simpler Wine into a stemless white wine glass—obviously an unnecessary step, since these beverages are optimized for drinking straight out of the can. But I thought it would be nice for folks to see the color and maybe even some bubbles just for reference.

So...it's fizzy. In general, I love carbonated beverages. From water to wine, sodas and soft drinks, I'm just a bubbly kinda guy. Great effervescence level here.

Flavor-wise, it's fruity and lightly syrupy. Definitely sweet enough to be a dessert wine in my book. Tastes like mango enough. There's a bit of a harsh alcohol taste at the finish that's a little odd, and there's a whisper of an aftertaste that I'm not a huge fan of...but all in all, it's not bad. Sonia likes it more than I do. She's a girl. This drink is a bit girly. No judgement if you're a dude that likes it...or a chick that doesn't like it. Just sayin'.

$4.99 for the four pack, though I understand that varies from state to state. 8% ABV. Three stars from me for Simpler Wines Mango. Sonia will go with four and a half.

Bottom line: 7.5 out of 10.