As a parent, one of the rules I have is "don't yuck someone else's yum." It's only polite, and encourages my kids to try new things. And naturally as a corollary, my kids aren't allowed to tell someone else they're not gonna like something, because, again, encouraging boldness and discovery. If you try, you're halfway to triump, and if you sigh, you're halfway to silence. So c'mon c'mon.
Obscure Rustic Overtones anyone? Anyone? One of the best concerts I've ever been to, like 20 years ago....I'm old.
Anyways, naturally, I'm guilty of breaking this rule on occasion, and most recently with my youngest who was making a beeline for Trader Joe's Black Bean Dip.
It was in best of intentions, even though I hadn't tried it yet. Look: jalapenos. Serranos. Even habaneros. This has got to be spicy, and I've seen my kids ingest anything with a hint of spice before...I didn't want to deal with it.
She tried it anyways, and come to find out, not only did she love it, there was nothing for me to worry about.
Listen: this black bean dip isn't spicy. At all. It's calm and surprisingly mild. Even the black beans at like Qdoba are way spicier. No heat, and no real flavor except cool black beans. Beans is all it is, it tastes. Sure, with a little work, there's a little sublety at play here - the smallest touch of heat, a smidge of garlic and whatnot - but no, not spicy. At all. None.
That's my major takeaway. My lovely bride thinks it has more flavor than I - it's possible, I've been scorching myself with the case of TJ's bomba sauce I procured recently - but she has another quibble. It's not really a "dip" per se. We broke so many chips trying to scoop out just a little. The dip is full of entire beans, with some smushed up as a paste-type deal to hold it all together.
More flavor, and perhaps a rebranding to "bean taco filler" or something hopefully more appetizing sounding than that would work. Really I could see this stuff working great as a base for tacos or filling up inside a quesadilla as a protein source. That would better use of its consistancy and allow for flavor optimization, so all problems solved.
In the end, I'm neither yucking nor yumming but more meh-ing. Same with my lovely bride. Double threes.
Bottom line: Trader Joe's Black Bean Dip: 6 out of 10 Golden Spoons
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