Monday, January 21, 2013

Trader Joe's Speculoos Crunchy Cookie Butter

Well, if you want the short story, I'll just say this: if you like the original cookie butter, you'll like the crunchy stuff, although you shouldn't expect the crunchfest of the century. This product is still pretty smooth.

For those unfamiliar with cookie butter, I'm gonna go ahead and tell you it's awesome. And then I'll continue to overuse the word "awesome" for the rest of this blog post. How awesome is cookie butter, you ask? So awesome that our review of cookie butter is by far the most read post of all time on this blog...out of 362 posts! That's partly due to Russ' epic write-up on The Daily Meal and partly due to the fact that cookie butter is just friggin' awesome.

And this crunchy stuff is automatically friggin' awesome by association. In my review of the smooth version, I mentioned that there was really no evidence that the product was ever actually in cookie form. It's "smooth like butter." But the crunchy variety actually feels a little like biscuits—pulverized well beyond recognition.

So it's still pretty smooth in my opinion. There's a much greater difference between smooth peanut butter and crunchy peanut butter, if you ask me. And I guess I was expecting the cookie butter equivalent of crunchy peanut butter, which I certainly wouldn't have minded. But considering I don't have a dental plan at the moment, I suppose it's a blessing in disguise. I wouldn't want to chip a tooth on a giant chunk of speculoos biscuit while devouring a piece of toast slathered with crunchy cookie butter.


And if you're wondering—yes, the taste is exactly the same. It's that same sweet, scrumptious, gingerbready deliciousness that we've come to know and love. Someday I'm going to fill the bathtub with cookie butter and jump in and put it on our YouTube channel. Stay tuned.


Since this product could have been a tad crunchier, I'll have to dock it half a star. Other than that, it gets the same score as the original cookie butter. 4.5 stars from Sonia. 4.5 stars from me.

Bottom line: 9 out of 10 stars.


13 comments:

  1. I prefer the smooth, this was OK, the flavor was the same, but I didn't really need any crunchiness on the things I put it on...most importantly Aebelskivers!

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  2. Mmmm...aebelskivers and cookie butter!

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  3. We put this on TJ's ginger cookies...MMMMMMMM!!!! Also good on apples.

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  4. I'm afraid my head would explode from ginger overload if I put it on ginger cookies...but apples sounds like an interesting idea!

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  5. Never heard of it, but my friend at work sent me your link and now I have to go get it, although I hear actualy obtaining it is altogether another story. I heard TJ's keeps it locked up with the high-end spirits.

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  6. It's true LBCinSB. They have it in "the vault." And to get your hands on some, you must say the secret password, which is "ME WANT CRUNCHY COOKIE BUTTER!"

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  7. Did anyone else have trouble finding the "smooth" cookie butter? I could only find crunchy, which is still good, but I prefer the smooth

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  8. Extra crunch, little crunch, velvety creamy either way they both taste yumlicious and it's like crack-o-butter I mean once you start you could literally eat it on anything and just keep going to the jar is gone! But I def. see how it would be nice with a little more crunch. To me it is like little bits of ginger snaps crumbled throughout the cookie butter!

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  9. I prefer the crunchy cookie butter over the creamy one. It gives more gingerbread but not too sweet molasses flavor. This one is good on everything - apples, bananas, bread, biscuit and crackers, etcetera. It was also good on apples, pears too - interesting combination. This is the best of all the speculoos cookie butter products they put out there.

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    1. There is more gingerbread, doraima! Thanks for sharing your thoughts :)

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    1. Can they brush my teeth with cookie butter instead of toothpaste?

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